1, 2010 – WD® (NYSE: WDC), the world’s leader in external storage solutions, today introduced its new My Passport™ Studio™ portable drives featuring the super-fast FireWire® 800 interface and a customizable e-label that’s always visible, even when the drive is unplugged. WD® INTRODUCES NEW MY PASSPORT™ STUDIO™ PORTABLE DRIVES, DELIVERING SUPER-FAST, GO-ANYWHERE PERFORMANCE FOR MAC® COMPUTERSĮ-Label Smart Display Helps Creative Professionals Organize Their Storage The Western Digital My Passport Studio is available now, priced at $149.99 for the 320GB model, $179.99 for the 500GB and $199.99 for the 640GB. Since the display uses E-Ink it’s persistently visible despite the HDD having no internal battery it’s also user-customizable, and as well as showing capacity status it can show a drive label.
That allows for automatic and continuous backup programs, complete with 256-bit hardware encryption for data security.
They’re also compatible with Time Machine, Apple’s backup system, and WD SmartWare, Western Digital’s own backup system.